ABOUT

Hello I am Amethyst but you can call me Amy.  I grew up in the beautiful state of Hawaii on the Big Island where my passion for art and nature began. From the moment I could hold a crayon, I was drawing on the walls and knew I wanted to be an artist.  Nature is my number one inspiration and when I am not designing you can find me out on a trail staring (and likely taking pictures of) at plants, flowers, and bugs I am here to make your life easier!  I love learning the smallest details of a project and applying each of those to the big picture.  Check out my resume below and send me a message if you'd like to work together. 

Proficiencies

  • Mac/PC Literate

  • Adobe Creative Suite

  • Microsoft Office Suite

  • Printshop Mail

  • Wordpress

  • Email Design and marketing

  • Production Design

  • Concept Design

  • Complex Illustration (2D,3D)

  • Packaging

  • Publication Design

  • Branding Design

  • Traditional Art Mediums

  • Photography

  • Advertising Design


Creative Experience

Production Design Manager, Wrapify                                           January 2018- Present

Oversight of creative services and operations throughout project lifecycle
Create clear and concise plan to execute projects and monitor progress
Define scope, schedule and critical path of projects and manage resources
Initiate, plan, execute and control creative projects through campaign closure
Set realistic deadlines and communicated plan to Operations, Creative, and Sales teams
Identify and evaluate potential risk and implement process improvements for mitigation
Manage creative agency relationships and campaign expectations
Advocate for brand integrity of advertisements and uphold brand standards
Work with agencies and Brand Managers to guarantee on-brand ads
Review and approve work submitted by agencies and design teams
Ensure print ready artwork complies with production spec parameters
Concepting and development of ad campaigns according to creative briefs
Design, modify and prepare vector and raster based files
Assist developers with digital creative elements to improve user experience

Lead Graphic Designer, Fulltech Systems                                       November 2015- January 2018

Design and layout direct marketing print advertisements

Preparing offset, laser, and digital files for in-house print jobs

Quality Control

Formatting variable data for direct mail jobs

Digital printing & Laser printing assistant

Tradeshow marketing materials

Monitor team to ensure strict deadlines are met


Graphic Designer, Aroma Housewares                                         March 2015- August 2015
Packaging design
Panel design
Instruction manual design
Product photography
Print and web advertising
Point of purchase display design


Graphic Designer, Motsenbockers Lift Off                              September 2013 - March 2015
Designing packaging labels
Designing and producing product booklets
Designing and producting informational brochures
Designing and uploading E-mail blasts
Creating Point of purchase displays
Designing Tradeshow displays
Managing Social Media presence via Facebook, Pinterest, and Twitter


Graphic Designer, Coles Fine Flooring                                                2006-September 2013
Creating direct mail advertisments
Creating print advertisments for La Jolla Blue Book, The Villager, San Diego Home and Garden, Dream Homes Magazine, and the Union Tribune
Managing website updates
Managing social networking websites
Designing web advertising for Sign on San Diego and the Morena Boulevard Association
Creating and producing indoor and outdoor signage
Writing informational articles for company blog


Freelance Graphic Designer, San Diego                                  2001-Present
Provided illustrative concept designs
Created dynamic poster designs
Designed branding and business cards
Illustrated realistic portraiture
Designed custom business and personal websites
Designed and constructed packaging design


Education
Art Institute of California, San Diego                                      March 2011
Bachelor of Science in Graphic Design

CONTACT

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